1-Who we are ?
The website Portefeuille Serein is accessible at the following address:
https://portefeuille-serein.com
Data controller: Portefeuille Serein
For any questions regarding the protection of personal data, you can contact us via the “Contact Us” page on the website.
2-Personal data collected
a) Comments
LWhen you leave a comment on our website, we collect:
- the data entered in the comment form
- your IP address
- your browser’s user agent
This data is collected in order to:
- enable the publication of comments
- prevent spam and unwanted comments
- ensure the security and quality of discussions
An anonymized string (hash) generated from your email address may be sent to the Gravatar service to check whether you are using it.
Gravatar’s privacy policy is available here:
https://automattic.com/privacy/
After approval, your comment and profile picture (if applicable) will be publicly visible.
b) Newsletter
A newsletter subscription form is available on the website.
In this context, we collect:
- your email address
- optionally your first name (if you choose to provide it)
This data is used exclusively for:
- sending editorial and educational content
- sharing articles, general analysis, and reflections related to investing and wealth management
Legal basis: your explicit consent.
You may unsubscribe at any time:
- via the unsubscribe link included in each email
- or by contacting us through the “Contact Us” page.
c) Contact form
When you use the contact form, the information provided is used solely to respond to your request.
It is not used for commercial purposes and is not retained longer than necessary to process your message.
d) Media
If you upload images to the website, we recommend avoiding the inclusion of EXIF location data (GPS coordinates).
Visitors may download and extract this information from images published on the website.
3. Cookies
The website uses cookies necessary for its proper functioning and to improve the user experience.
Comment-related cookies
If you leave a comment, cookies may store your name, email address, and website in order to facilitate future interactions.
Retention period: 1 year
Login cookies
When accessing the login page:
- a temporary cookie is created to check whether your browser accepts cookies
- this cookie contains no personal data
- it is deleted when the browser is closed
When logging in:
- login cookies: 2 days
- “Remember Me” option: 14 days
- screen preference cookies: 1 year
If you log out, login cookies are removed.
Editing cookies
When editing or publishing an article, a cookie is saved indicating only the ID of the publication.
Retention period: 1 day
4. Embedded content from other websites
Articles may include embedded content (videos, charts, images, articles, etc.).
Embedded content behaves in the same way as if the visitor had visited the third-party website directly.
These websites may:
- collect data
- use cookies
- embed tracking tools
- monitor your interactions if you have an account and are logged in on those websites
5. Purpose and legal basis for data processing
Personal data is collected solely to:
- ensure the operation, maintenance, and security of the website
- manage comments
- send the newsletter
- respond to messages sent via the contact form
Processing is based on:
- your consent (newsletter, comments)
- the website’s legitimate interest (security, spam prevention, technical operation)
6. Hosting and data transfers
The website is hosted by:
Infomaniak Network SA
Rue Eugène-Marziano 25
1227 Les Acacias
Geneva – Switzerland
Infomaniak acts as a data processor under the GDPR and complies with European requirements regarding personal data protection.
Data collected through the website is hosted on servers located primarily in Europe.
Switzerland benefits from an adequacy decision by the European Commission, meaning this processing complies with applicable data protection regulations.
Personal data is not sold, rented, or transferred to third parties.
It may only be shared with technical service providers strictly necessary for the operation of the website (hosting, newsletter service, anti-spam tools).
7. Data retention
- Comments and related metadata: retained indefinitely unless deletion is requested.
- Newsletter data: retained until you unsubscribe.
- Contact form data: retained only for the time necessary to process the request.
- Cookies: retained according to the durations specified in the Cookies section.
8. Your rights (GDPR)
Under the General Data Protection Regulation (GDPR), you have the following rights:
- right of access
- right to rectification
- right to erasure
- right to restriction of processing
- right to object
- right to data portability
To exercise your rights, please contact us via the “Contact Us” page on the website.
A response will be provided within one month.
9. Where your data is sent
Comments may be checked using an automated spam detection service.
Certain data may be processed outside the European Union only when service providers provide safeguards compliant with the GDPR (standard contractual clauses or adequacy decisions).
10. Security
Reasonable technical and organizational measures are implemented to protect your personal data against loss, unauthorized access, or disclosure.
11. Policy updates
This privacy policy may be modified at any time to remain compliant with legal, regulatory, or technical developments.
The applicable version is the one published on this page.
12. Important notice – No investment advice
The content published on the Portefeuille Serein website is provided for informational, educational, and pedagogical purposes only.
It does not constitute:
- investment advice
- personalized recommendations
- an invitation to buy, sell, or hold financial instruments
- financial advisory or portfolio management services
The information, analyses, and opinions expressed are general in nature and do not take into account the personal, financial, or tax situation of each reader.
Before making any investment decision, readers are encouraged to:
- conduct their own research
- verify the information
- and, if necessary, consult a qualified professional
Portefeuille Serein cannot be held responsible for decisions made based on the information published on this website.